|
INTERACTIVE & DIGITAL
MEDIA
 DIGITAL VIDEO
FORMATS:
CD-ROM (and CD-R, CD-RW)
Almost every home computer now uses CD as the primary removable data
storage device. They now come in many sizes and even shapes, all
compatible with your personal computer...in most cases.
DVD
Everyone is talking about DVD these days! MPEG-2 is the digital video
format you watch on your DSS or Digital Cable system. It is also the
digital video format we use when making DVDs.
INTERACTIVE CDS:
At Fresh Look Video &
Multimedia, we turn video programs into highly effective interactive
communication tools. With today's technology, you, the customer, enjoy the
benefits of Interactive Media while getting more mileage from your current
and effective print & video programs.
 INTERACTIVE MEDIA CAN
BE USED FOR...
• Sales and Service
Training
• Product Training
• Safety Training
• Compliance and Regulations Training
• Evaluations and Testing
• Employee Orientations
• Interactive Presentations
• On-line Catalogs
• Sales and Marketing
• Product or Service Demonstration
• Corporate Image
DESIGN &
DEVELOPMENT:
The first step, of course, is to define carefully the expectations and
goals of the Interactive Media project. What’s it supposed to do and how?
What reaction is it intended to solicit from the user, and what tactics
are we going to employ to ensure that it happens? How can this project be
a relationship-builder, and not just a give-away? How will the software be
promoted, produced, packaged, and delivered, and how will we follow up to
ensure the response we desire from the customer?
Once we know what we’re out to accomplish, we need to gather all the
content - words, pictures, video, audio, forms and functions. We need to
create an outline and flowchart of the project to be sure we stay on
target, that it holds together, and that the information is presented
logically. We also want to be sure that the user’s experience will be a
great one, while at the same time we accomplish our objectives. Finally,
we need to be sure that we keep within the image of your organization and
that the piece will be appropriate and fit in with the other marketing you
do.
PUBLICATION &
DISTRIBUTION:
Once we’ve authored a winning interactive experience for you and your
target audience, its time to go to the production phase. There are a
number of “delivery” options - CD-ROM, Mini-CD, Business-Card CDs, DVD, or
Internet distribution.
Can my sales staff use
interactive media?
Definitely! With Interactive Media we can re-create your photo pitch book,
brochure, web-site, and video clips and combine them into an easy to use
computer presentation.
What's in it for me?
With a combination of tools, your business can increase productivity
through interactive training programs, increase sales through interactive
promotional CDs and to answer the big question ‘What's in it for
me?’....Increased Profits!!!
"CONTACT
US TODAY"
|
